How Google Changes Your Searches (A Study of 10,000 Queries)

Uncover the intricacies of Google's search result modifications, revealing how Google strives to understand and meet searcher intent beyond literal keyword matches.

How to Incorporate AI Chat and Software into Your SEO Workflow

Want to add AI chat into your workflow but don’t know where to get started? Katherine Watier Ong has outlined prompts you can use today to speed up your deliverables.

A Marketer's Guide to Launching a UGC Strategy for SEO

Learn how to pull the UGC levers to support your SEO. Dive into this punchy yet value-packed marketer’s guide to launching a UGC strategy for SEO.

SEO Auditing Success – Whiteboard Friday

Discover five actionable tips to improve your approach to SEO auditing for greater success in this Whiteboard Friday.

Why Should I Pay You To Use AI for My SEO?

Already using AI for SEO at your agency? Learn ethical guidelines and strategies to win over the most skeptical clients and show the ROI of AI in SEO.

5 Types of Holiday Local Business Content You Should Promote

Uncover 5 key types of holiday shopping season content to boost your business's visibility and thrive this festive season.

What Is Bounce Rate, and Does It Matter in 2023?

Unravel the mystery of bounce rate as we explore its evolution from Universal Analytics to GA4. Discover why Google redefined this metric, how to interpret it, and practical strategies to optimize your website's engagement.